We do a lot of our business online these days. That doesn’t exclude trade services either. While the physical work must be done in real life - much of that work comes through online channels.
In this article, we explain why you absolutely must have a contact form on your website, how to get one there - and we even explain what a contact form is.
A contact form is an area on your website that allows people who may potentially be interested in your service to get ahold of you. Rather than listing your email on the site and forcing them to open theirs up, remember it and enter it - which most people won’t, you provide them a convenient set of boxes to fill out. They can enter their inquiry and submit it. This is then transmitted to you via your inbox. It’s pretty basic stuff - so what is all the hullabaloo about?
All contracts, sales, and services begin with communication. As a local business, you need to have all channels open and receptive to these kinds of communications. Contact forms are important because they are easier for people to interact with than actually calling, and that means more people will interact with them. It really isn’t rocket science - a wider net means you catch more fish - but there is more to it.
As mentioned, it’s more convenient, but it also allows you to build rapport and show your customer that you are familiar with their needs through the type of information that you choose to collect. In this way, your business presents as more professional and starts the whole experience off on the right foot - which is crucial to closing deals down the road.
There are a few easy ways to go about embedding a contact form. Let’s start with the manual way - it’s quite easy to find pre-written code online, and simply copy and paste it into your website, if you are somewhat tech savvy. If not, WordPress or Wix have many widgets and plugins that you can install into your site in a modular fashion, but there is an easier way yet:
Fuzey offers business owners like you the ability to embed a contact form on your site, capture leads and place them in your inbox together with all the other enquiries that come through your alternative channels (WhatsApp, SMS, Instagram, Facebook Messenger…). This makes it easy for businesses like yours to never miss a lead again.
To see Fuzey in action, get in touch at email@example.com or book a demo filling the form below!